I have been working on defining my personal offerings and “gift” for a year now. I’ve been doing this without focus and without a framework. And I’ve been doing it all wrong. I have been collecting ideas from the outside… looking at what other people with my credentials are doing. Or looking at “celebrities” in my field and trying to emulate what they may be offering to attract clients. I have been seeking the answers in the wrong places. The answers are never out there. They exist within us. Continue reading →